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Website & Mobile App Engagement Planning Tool

Wisely plan to boost your user engagement 

How do you increase the desired actions your website/app visitors or users take? With a well-planned website/app engagement strategy! 

We have prepared a tool for you to plan your engagement tactics for encouraging your visitors to subscribe, purchase, share your content on social media, take surveys or just stay longer. 

With this tool, you will be able to exercise on how to create website/app engagement tactics and scenarios with the related growth metrics and easily track them on the Growth Marketing Hub.

Start planning your engagement tactics now to achieve higher conversion rates, more revenue, and brand loyalty.

What Does This Planning Tool Include?

With this tool, you’ll be able to create Website/App Engagement plans based on your product/service/solution and persona. You will also be able to view and delete your completed growth plans as well as take other actions. Even if you don’t have an established brand, the Growth Marketing Hub is designed to give you the opportunity to exercise each module and process.

  1. Choose or Create Your Brand/Product: You can either choose one of the brands/products you have created at the “Internal Check-Up” tool or create a new brand.
  2. Choose or Create Your Persona: You can either choose one of the personas you have already created at the “Persona Creation” tool or create a new persona.
  3. Create Tactics: Here, you will be able to determine the necessary steps for your Website/App engagement plans such as display time, your engagement goal, engagement type and message. Moreover, you will be able to associate your scenario with related growth tactics.
  4. Manage Your Plan/Tactics: On this screen, you can see all of your created tactics for each brand/product and persona. You can also create a new tactic, copy, print, and download your plan as excel sheet or PDFs, or remove the tactics you have completed or want to delete from the list.

How Will I Use This Planning Tool?

In order to help you use this Website/App Engagement Planning tool, we’ve prepared a step-by-step guide for you. The Website/App Engagement Planning Guide includes screenshots from the dashboard and introduces you to the essential concepts and the terminology with valuable tips and growth tactics. 


website app engagement planning


Who is This Planning Tool for?

GMH Growth-Driven Marketing Planning Tools are designed for those who want to create a strong growth structure and apply a sustainable digital marketing strategy for their organisation. GMH tools are also highly useful for those who don’t have an established brand and just want to learn. You can benefit from this tool if you are:

  • A traditional marketer who wants to upskill into growth-driven and digital marketing
  • Any digital marketing professional who wants to build and manage a sustainable growth driven marketing strategy
  • An inspired career changer
  • A small-business owner or an entrepreneur who wants to grow their business 
  • A graduate who just wants to learn the latest marketing techniques and methods

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Resource Tags

Growth Channels: Website / App Engagement

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Website & Mobile App Engagement Planning Tool
Boost conversion rate and engagement