Content is, and will always, be the king. It’s one of the most effective marketing approaches and generates high added value at a reasonable cost, providing sustainable profitability for organisations.
In order to build and execute a successful content marketing strategy, you first need to calculate the existing or predict the potential customer needs and plan your tactics accordingly. So, content marketing planning is as important as creating and distributing relevant content to your audience.
An effective content marketing plan should be simple but at the same time cohesive with your other digital marketing activities. To reduce the complexity of the whole process, we’ve prepared a tool for you to easily create a content marketing plan containing as many growth tactics as you want.
With this tool, you’ll be able to create Content Marketing plans based on your product/service/solution and persona. You will also be able to view and delete your completed growth plans as well as take other actions. Even if you don’t have an established brand, the Growth Marketing Hub is designed to give you the opportunity to exercise each module and process.
In order to help you to use this Content Marketing Planning tool, we’ve prepared a step-by-step guide for you. The Content Marketing Planning Guide includes screenshots from the dashboard and introduces you to the essential concepts and the terminology including valuable tips and growth tactics.
GMH Growth-Driven Marketing Planning Tools are designed for those who want to create a strong growth structure and apply a sustainable digital marketing strategy for their organisation. GMH tools are also highly useful for those who don’t have an established brand and just want to learn. You can benefit from this tool if you are: