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Top Email Marketing Tools

Why is Using an Email Marketing Tool Essential?

As the most personalised way to build a strong relationship with your self-built audience, email campaigns are crucial for greater engagement, brand loyalty and a shorter purchasing decision-making process. 

It’s equally important to choose the right email marketing tool by evaluating its capabilities, since a tool’s suitability varies based on the size and the needs of your business. 

Make sure you choose the right tool for:

  • Creating better converted email campaigns,
  • Tracking the audience behaviours easily,
  • Optimising the most important email KPIs,
  • Growing your business.

So, which email marketing tool should you use and why?

We’ve prepared a guide to help you understand how to choose an email marketing tool and listed the tools which are best-known in the industry.

What Does This Guide Include?

This comprehensive guide covers and compares the top 10 email marketing tools in terms of size of business it is suitable for, their best features and pricing.

  • Zoho Campaigns
  • Hubspot
  • Sendinblue
  • ActiveCampaign
  • Mailchimp
  • Constant Contact
  • GetResponse
  • MailerLite
  • Sender
  • Aweber

The guide also covers what to consider before choosing an email marketing tool.

Who is This Guide for?

GMH Growth-Driven Marketing Guides are designed for those who want to create a strong growth structure and apply a sustainable digital marketing strategy for their organisation. GMH guides are also highly useful for those who don’t have an established brand and just want to learn for career purposes. You can benefit from this guide if you are:

  • A traditional marketer who wants to upskill into growth-driven and digital marketing
  • Any digital marketing professional who wants to build and manage a sustainable growth-driven marketing strategy
  • An inspired career changer
  • A small-business owner or an entrepreneur who wants to grow their business 
  • A graduate who just wants to learn the latest marketing techniques and methods

Related Courses & Tools & Guides

Yes, there’s more to Email Marketing! Here are our other guides that will support you on your Email Marketing strategy.




Resource Tags

Growth Channels: Email Marketing

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Top Email Marketing Tools
Tools for greater email marketing performance