The Ultimate Guide to Google Search Console

Review your website’s performance with accurate analysis through Google Search Console

Google Search Console (GSC) is one of the best and most efficient tools that allows you to track how Google bots crawl and index your site, as well as the number of impressions and clicks your website gets from Google organic search results (SEO tool).

Why is Google Search Console Important for your Digital Marketing Strategy?

Google Search Console is a platform containing a collection of tools and reports that help you manage your website's search functionality. Basically, it helps you to improve and optimise how Google sees your site. 

With this platform, you can do search engine optimisation (SEO) and get insights in terms of usability and performance of your website. Based on those insights, you can track spam issues, submit new content to crawl and remove old content.

GSC can be complicated for beginners because of its wide range of features. To make things easier for you, we’ve prepared a guide for you to master monitoring your website with this tool.

What Does This Guide Include?

This comprehensive guide covers why using Search Console is an essential part of your digital marketing activities and all the steps for using this tool. The guide highlights:

• The steps of adding your website to Google Search Console including the verification process
• What you can do with Google Search Console using the menus on the panel (covering the Overview, Index, Enhancement, Security & Manual Actions, Legacy Tools & Reports, Links and more)
• The Google Analytics and Search Console terminology

Moreover, the guide includes Google Search Console dashboard screenshots, practical tips and growth tactics.

Who is This Guide for?

GMH Growth-Driven Marketing Guides are designed for those who want to create a strong growth structure and apply a sustainable digital marketing strategy for their organisation. GMH guides are also highly useful for those who don’t have an established brand and just want to learn for career purposes. You can benefit from this guide if you are:

• A performance marketing specialist
• A traditional marketer who wants to upskill into growth-driven and digital marketing
• Any digital marketing professional who wants to build and manage a sustainable growth-driven marketing strategy
• An inspired career changer
• A small-business owner or an entrepreneur who wants to grow their business 
• A graduate who just wants to learn the latest marketing techniques and methods

Related Courses, Tools & Guides

Yes, there’s more to Google Tools! Here are our other guides that will support you with your growth-driven marketing strategy.

Courses

• Search Engine Optimisation (SEO) Course
• Paid Media Course

Tools

• Growth-Driven Marketing Planning Tools - Paid Media - PPC Planning 

Guides 

• Growth-Driven Marketing Planning Guides - Paid Media - PPC Planning
• The Ultimate Guide to PPC
• The Ultimate Guide to Google Analytics
• Top PPC Tools
• The Ultimate Guide to Tracking PPC Performance